Last updated: 25 July 2026
This policy explains how The Home Gear Lab uses cookies and similar technologies, in line with the Privacy and Electronic Communications Regulations (PECR) and the UK GDPR. Cookies are small files stored on your device that help a website function and understand how it is used.
When you first visit, our cookie banner lets you accept or reject non-essential cookies. Non-essential cookies (analytics and advertising) are only set after you accept. You can change your choice at any time using the "Cookie settings" link in the site footer.
Required for the website to work and to remember your cookie choice. These do not need consent and cannot be switched off.
| Cookie | Purpose | Retention |
|---|---|---|
| hgl_consent | Stores your cookie preferences | 12 months |
| Session / security cookies | Core page function and security | Session |
Help us understand how visitors use the site so we can improve it. Set only after you accept.
| Provider | Purpose |
|---|---|
| Google Analytics 4 (via Google Tag Manager) | Aggregated usage statistics |
| Microsoft Clarity | Aggregated interaction and session analytics |
| Convert (A/B testing) | Measuring page variations |
Let us measure the performance of the ads that bring visitors to the site. Set only after you accept.
| Provider | Purpose |
|---|---|
| Google Ads | Conversion measurement and ad performance |
You can withdraw or change consent any time via "Cookie settings" in our footer. You can also block or delete cookies in your browser settings, though some parts of the site may then not work as intended. To opt out of Google Analytics across sites, see Google's browser add-on.
See our Privacy Policy for how we handle personal data, or contact contact@thehomegearlab.com.